Google search

Search for Beginners

by

Google Webmasters started a new animated series for anyone who is interested in learning the basics of creating an online presence and the right Google Search tools to help customers find their website.

New episodes will be released every two weeks. Look forward to videos covering topics such as:
Do I need a website?
How to set goals for your website?
Tips for hiring a web developer
Tips for hiring an SEO specialist
Is my website showing on Google Search?
Top 5 things to consider for your website
And many more!

The #1 reason why position #1 doesn’t matter

by

As the layout of search engine results pages continues to change and evolve, columnist Rachel Lindteigen notes that being the top result may not be as important as it used to be.

Position #1 isn’t as important as being the direct answer. Focus on creating great content that’s useful to your audience, and target the queries that would send someone to your site. While simple answers such as “what is a substitute for self-rising flour” may not drive tons of traffic, queries like “how to hang drapes” will likely drive traffic and quite possibly revenue in time.

Rachel Lindteigen