The Great Pop-Up Debate (and Other Dark UX Problems)

User-centered web design is an almighty doctrine, ruling over countless online businesses and website owners across the galaxy. With user experiences and conversions critical to a site’s success, developers are keen to create layouts that guide visitors to predetermined outcomes.

With such a legacy to uphold, the UX design canon can be used for good or evil — much like the Force of Star Wars lore.

When Bots Go Bad: Common UX Mistakes In Chatbot Design

Great chatbot UX can amuse customers into buying your product and loving your brand. Or they can piss them off the same way shitty customer support does.

As the full benefits of chatbots become more proven, most companies will deploy their own AI-assisted bots to augment their customer service, marketing, sales, product development and social media teams. Remember that user experience remains the key factor that will contribute to the success (or failure) of your chatbot strategy.

How to improve site navigation

Stripping a website to its barest form, ignoring for a moment, content which is only text and images, all a browsing experience is, is navigation. It’s clicking links that take you to other pages with more links. The main navigation of your site is such a crucial part of this as it represents the persistent doorway to the most important pages of your content.

Dan Rajan talks about how to make your site usable first and pretty second, make your bounce rate decrease, and building on what you already have.